May 19, 2021

Shelf-life testing is an essential aspect of our Euphorbia breeding

Fading colours, dropping leaves, and withering flowers are completely no-goes at Queen® Genetics. "Shelf-life is something we here at Queen® Genetics are world-famous for, and we have strict selection criteria for our Euphorbias," our breeder, Niels Kristensen, explains. "They have to perform well and meet certain standards to become commercial varieties." 

Not only are Queen® Kalanchoes tested for excellent growing conditions and superior longevity - the same goes for our stunning Queen® Tiara Euphorbia™ assortment. It has become a crucial factor in our breeding work across the entire business.

At Queen® Genetics, we shelf-life test to see how well the plants last at point of sales, and more importantly, how long they last for the consumers at home. Learn more about our screening process in the video above, and see how we select the best varieties from our testing room.

Watch video

 

New colours and varieties in our Queen® Tiara Euphorbia assortment

The Tiara Euphorbia™ program is all about large, beautiful flowers and Euphorbias that are easy to grow. In the last year, we have worked hard and made great progress to ensure the best varieties and genetics on the market. Now we are ready with amazing novelties for you, listed in the video below.

 

Explore current assortment

Contact our Queen® Genetics sales team for more information!

Finn Hansen
Sales & Global Cultivation Advisor
Mobile: +45 2070 6166
Email: finn@queen.dk

John Nielsen
Sales: Euphorbia, Roses & Succulents
Mobile: +45 23 25 14 93
Email: john.nielsen@queen.dk

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Queen® Genetics
a/s Knud Jepsen
Skanderborgvej 193
DK-8382 Hinnerup
youngplants@queen.dk

Office Hours:
7 a.m. – 4 p.m. CEST

Tel: +45 86 98 61 88
Fax: +45 86 98 61 99

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